Purchasing a car should be a fun and exciting experience, but the pressure to get the best deal can make the experience a little stressful. We think it’s time to ditch the stress. To do so, we asked the dealers in Richmond Auto Mall a little bit about the process, pro-tips, and sharing Good Carma. Here’s what they had to say.
HOW CAN I FIND MY PERFECT CAR?
Dealers are extensively trained to help you find the vehicle that fits you best. When visiting us, take the time to discuss your lifestyle, family and towing needs. Some dealerships will start with conducting a needs assessment interview which will help you narrow down the search. A good dealership will know that every owner has individual requests. At the end of the day we’re here to make sure you get what you really want and need.
WHAT ARE OUR TOP PIECES OF ADVICE FOR A BUYER?
Take your time. You are purchasing an item that will become a part of your family for years, don’t rush the process. We highly recommend doing research online and taking the time to drive competing models. It helps to make a list of what you have that you could live without and which options you really need in your next vehicle. And, always determine your needs versus your wants.
WHAT IS THE NO.1 THING YOU WON’T COMPROMISE ON?
Don’t compromise on time and don’t be pressured, get the vehicle that suits your needs. Remember not to just focus on the discount and forget about what you originally wanted. The deal is a onetime thing, but the car is for a much longer time of happiness and enjoyment.
WHAT DO YOU THINK IS A CUSTOMER’S GREATEST FEAR WHEN THEY COME IN TO BUY?
Buying a car can be quite uncomfortable for some people. We see people feeling pressured into buying now. We prefer it if you take your time and make sure you have all of your questions answered. There is a fear that we will take advantage of you, but that is a thing of the past. Sales people nowadays are just hardworking professionals making a living and supporting their families just like everyone else. We want you to enjoy the experience and leave with a vehicle that makes you excited about driving.
WHAT ARE SOME OF THE BIGGEST MISTAKES CUSTOMERS MAKE WHEN THEY FIRST BUY?
We can all relate to that feeling of excitement when you find your new car, but take your time. Most customers don’t take a long enough test drive. You need to know how that sport package feels, the ride might be too rough or the seats too firm. Take time to make sure you are comfortable and don’t focus too much on price.
WHAT DOES GOOD CARMA MEAN TO YOU?
It is about ensuring that our customer experience is amazinG every time a person comes to our dealership, and treating our guests how we want to be treated. Good Carma is about looking after our customers’ transportation needs, and being here for them whenever they need us. Good Carma means long term relationships with good customers.